SALESmanago Marketing Automation

Website Personalization


With SALESmanago Marketing Automation system you can turn your website into a channel of communication between you and visitors to your web page, which may now automatically respond to their needs. It is possible to dynamically personalize the content displayed on the web page depending on which user currently visits it. Matching the page content with the user is possible for both anonymous as well as identified users.

Key Features

  • Fully personalize your website graphics and message to visitor profile and segments
  • Create personalized forms and landing pages without IT using drag&drop wizards
  • Use intelligent product recommendations to target visitors with 1-to-1 offers
  • Show personalized banners instead of general offer
  • Display livechat, popups and forms to the right person, at the right time
  • Use A/B/X tests to optimize your campaigns
  • Dynamically adjust discounts and pricing to adress customer value
  • Measure results with advanced analytics

Available features

  • Text and graphical banners
  • Product banners (eCommerce recommendations)
  • Contact forms
  • Dynamic banners on your website run by automation rules
  • Coupon download forms
  • Materials download forms
  • Landing page / target web page generator
  • Dynamic personalized script generator
  • Free modification of your web page for better match with the visitor’s profile

Effects of use

  • More contacts acquired from your website
  • 200 % increase in the number of conversions on personalized contact forms
  • More clicks on your web page and more returning users
  • Significant decrease in bounce-rate
  • Shorter time the user needs to retrieve required information
  • Longer time the user spends on you web page